Advertising and promotion: an integrated marketing communications perspective/

Gorde:

Xehetasun bibliografikoak
Egile nagusia:	Belch, George E.
Formatua:	Liburua
Hizkuntza:	ingelesa
Argitaratua:	New Delhi: McGraw-Hill Education, c2013
Gaiak:	Advertsing; Sales promotion; Communications in marketing
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Advertising and Promotion: An Integrated Marketing Communications Perspective nork Belch, George E.

Argitaratua 2012

Liburua

Source: McGraw Hill View in Koha OPAC JU Central Library