Advertising and promotion: an integrated marketing communications perspective/

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Bibliografski detalji
Glavni autor:	Belch, George E.
Format:	Knjiga
Jezik:	engleski
Izdano:	New Delhi: McGraw-Hill Education, c2013
Teme:	Advertsing; Sales promotion; Communications in marketing
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Advertising and Promotion: An Integrated Marketing Communications Perspective od Belch, George E.

Izdano 2012

Knjiga

Source: McGraw Hill View in Koha OPAC JU Central Library