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Advertising and promotion: an integrated marketing communications perspective/

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Bibliografske podrobnosti
Glavni avtor: Belch, George E.
Format: Knjiga
Jezik:angleščina
Izdano: New Delhi: McGraw-Hill Education, c2013
Teme:
Advertsing; Sales promotion; Communications in marketing
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Slika na naslovnici

Advertising and Promotion: An Integrated Marketing Communications Perspective od Belch, George E.

Izdano 2012
Knjiga
Source: McGraw Hill View in Koha OPAC JU Central Library

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