APA-Zitierstil (7. Ausg.)

Zeithaml, V. A. (2013). Services marketing: Integrating customer focus across the firm. McGraw Hill Education..

Chicago-Zitierstil (17. Ausg.)

Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. New Delhi: McGraw Hill Education., 2013.

MLA-Zitierstil (9. Ausg.)

Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw Hill Education., 2013.