Zeithaml, V. A. (2013). Services marketing: Integrating customer focus across the firm. McGraw Hill Education..
Citazione stile Chigago Style (17a edizione)Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. New Delhi: McGraw Hill Education., 2013.
Citatione MLA (9a ed.)Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw Hill Education., 2013.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.