Zeithaml, V. A. (2013). Services marketing: Integrating customer focus across the firm. McGraw Hill Education..
Chicago Style (17. basım) AtıfZeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. New Delhi: McGraw Hill Education., 2013.
MLA (9th ed.) AtıfZeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw Hill Education., 2013.
Uyarı: Bu alıntı herzaman %100 doğru olmayabilir..