Belch, G. E. E. (2002). Advertising and promotion: An integrated marketing communications perspective. McGraw-Hill.
Chicagoスタイル(17版)引用形式Belch, George E.(George Edward). Advertising and Promotion: An Integrated Marketing Communications Perspective. York: McGraw-Hill, 2002.
MLA(9版)引用形式Belch, George E.(George Edward). Advertising and Promotion: An Integrated Marketing Communications Perspective. McGraw-Hill, 2002.
警告: この引用は必ずしも正確ではありません.