ISE Ebook Online Access For Essentials Of Marketing/

Cannon/Perreault, Essentials of Marketing looks at the best of marketing, where marketing practices meet target customer needs to make the world a better place. Dating back to Jerry McCarthy’s ground-breaking categorization of the 4Ps of Marketing, our practical, research-based product continues to...

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Detaylı Bibliyografya
Asıl Yazarlar: Cannon, Joseph (Yazar), Perreault, William (Yazar), McCarthy, E. Jerome (Yazar), Cannon, Joseph P. (Yazar), Perreault, William D. (Yazar)
Materyal Türü: Elektronik Kitap
Baskı/Yayın Bilgisi: [Place of publication not identified] : McGraw-Hill Higher Education (International), 2023.
Edisyon:Eighteenth edition
Konular:
Online Erişim:https://resolver.vitalsource.com/9781266481826
Etiketler: Etiketle
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