ISE Ebook Online Access For Contemporary Advertising/
The rate of change in advertising and IMC over the past several years has been continued to be MASSIVE. Weigold/Arens, Contemporary Advertising 17th has been revised to include the latest trends and industry disruptors impacting the world of advertising today. - Our biggest changes are significa...
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| Main Authors: | , |
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| Format: | Electronic Book |
| Published: |
[Place of publication not identified] :
McGraw-Hill Higher Education (International),
2023.
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| Edition: | Seventeenth edition |
| Subjects: | |
| Online Access: | https://resolver.vitalsource.com/9781266488269 |
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