The value of design in retail and branding /

Scholarly studies of value creation for consumer experience constitute a very fragmented field, spanning the disciplines of design, branding and marketing. The Value of Design in Retail and Branding creates a much-needed bridge between different disciplines involved in retail design, bringing togeth...

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Bibliografiset tiedot

Muut tekijät:	Quartier, Katelijn (Toimittaja)
Aineistotyyppi:	Elektroninen E-kirja
Kieli:	englanti
Julkaistu:	Bingley, U.K. : Emerald Publishing Limited, [2021]
Aiheet:	Store decoration. Stores, Retail > Design. Branding (Marketing) Business & Economics > Industries / Retailing. Sales & marketing.
Linkit:	https://doi.org/10.1108/9781800715790
Tagit:	Lisää tagi Ei tageja, Lisää ensimmäinen tagi!