Big data analytics for the prediction of tourist preferences worldwide /

Big Data analytics and machine learning are being adopted in a range of industries - but how can these technologies be utilised and what can they offer to the tourism industry? In the process of their journeys and in their decision-making processes, people who travel contribute to the generation of...

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Bibliografische gegevens
Hoofdauteurs: Padmaja, N. (Auteur), Subramaniam, Rajalakshmi (Auteur), Mohapatra, Sanjay (Auteur)
Formaat: Elektronisch E-boek
Taal:Engels
Gepubliceerd in: Bingley, U.K. : Emerald Publishing Limited, 2024.
Reeks:Emerald points.
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Online toegang:https://doi.org/10.1108/9781835493380
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