Augmenting retail reality. part b, blockchain, AR, VR, and AI /

In the ever-evolving realm of retail commerce, the confluence of groundbreaking technologies is not merely a trend but a transformative force reshaping the industry's very foundations. 'Augmenting Retail Reality, Part B: Blockchain, AR, VR, and AI' delves into this dynamic landscape,...

Full description

Bibliographic Details

Other Authors:	Verma, Balraj (Editor), Mittal, Amit (Editor), Raman, Murali (Editor), Sindhav, Birud (Editor)
Format:	Electronic eBook
Language:	English
Published:	Bingley, U.K. : Emerald Publishing Limited, [2024]
Subjects:	Chain stores. Internet of things > Economic aspects. Augmented reality > Economic aspects. Computers > Electronic Commerce. Online marketing, Social media marketing. E-commerce: business aspects.
Online Access:	https://doi.org/10.1108/9781836087083
Tags:	Add Tag No Tags, Be the first to tag this record!