The innovation approach : overcoming the limitations of design thinking and the lean startup /

Innovation and entrepreneurship have always had a strong and synergistic relationship. While Design Thinking and the Lean Startup have emerged as popular methodologies for managing innovation and entrepreneurial endeavours, the time is ripe for a rethinking of the innovation approach by going back t...

Full description

Bibliographic Details

Main Author:	Roach, David C. (Author)
Format:	Electronic eBook
Language:	English
Published:	Bingley, U.K. : Emerald Publishing Limited, 2024.
Subjects:	Entrepreneurship. Business & Economics > Entrepreneurship. Entrepreneurship, start-ups.
Online Access:	https://doi.org/10.1108/9781837977994
Tags:	Add Tag No Tags, Be the first to tag this record!