Wortmann, F., Gebauer, H., Lamprecht, C., & Fleisch, E. (2024). Understanding products as services: How the internet and AI are transforming product companies. Emerald Publishing Limited. https://doi.org/10.1108/9781837978236
Dyfyniad Arddull ChicagoWortmann, Felix, Heiko Gebauer, Claudio Lamprecht, and Elgar Fleisch. Understanding Products as Services: How the Internet and AI Are Transforming Product Companies. Bingley, U.K.: Emerald Publishing Limited, 2024. https://doi.org/10.1108/9781837978236.
Dyfyniad MLAWortmann, Felix, et al. Understanding Products as Services: How the Internet and AI Are Transforming Product Companies. Emerald Publishing Limited, 2024. https://doi.org/10.1108/9781837978236.
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